B2Tech is an omnichannel services provider to the Sportsbook & iGaming industry. Over eight years they've worked with Commit through one relationship: Commit Offshore for dedicated engineers and on-demand talent, and the wider Commit Group — Israel's largest IT group — for specialist technology services. One partner, several technology areas, growing as their needs have evolved.
In B2Tech's own words, the company is "an omnichannel services provider to the Sportsbook & iGaming industry," with a platform that can be customised to fit each operator's needs. Founded in 2010, B2Tech runs its engineering out of Israel.
The relationship with Commit goes back eight years. It began with a single specialist hire and grew, over time, into support across several technology areas as B2Tech's needs changed.
As B2Tech grew, building every capability in-house wasn't always practical. Some functions needed to move quicker than a permanent hiring cycle allowed; others were specialized enough that a full-time seat was hard to justify. B2Tech wanted a partner it could turn to across more than one of those areas.
The relationship works across two areas. Commit Offshore covers the people side — dedicated engineers and on-demand talent. The wider Commit Group provides specialist technology services alongside it. B2Tech works with one team, and the group's other departments support behind it.
Commit Offshore — the dedicated team
Dedicated offshore engineers. When a team needs its own capacity, Commit Offshore sources and places engineers directly, with no agency layer in between. They work inside the client's team — same tools, same cadence — as an extension of the in-house team rather than an outside vendor.
On-demand talent. For needs that can't wait, Commit Offshore can make a resource available quickly. That speed matters for any team running on a tight schedule.
The Commit Group — specialist services
Beyond the dedicated engineers, B2Tech draws on the wider Commit Group for specialist technology services, reaching them through the same relationship rather than separate vendors. The result is the focus of a dedicated offshore team alongside the depth of a full IT group, through one point of contact.
Commit Offshore sits at the centre. Engineers are sourced to the client's technical bar, placed directly by Commit, and work within the client's own tools and cadence as part of the team rather than a unit off to the side.
The Commit Group services come out of that same relationship. Because the teams already know how the client operates, each area of support fits the way the client actually works. Offshore stays the main point of contact; the group's specialist teams support behind it.
Today B2Tech draws on Commit across several technology areas: dedicated engineers and on-demand talent through Commit Offshore, and specialist technology services through the wider Commit Group.
One relationship covers all of it.
Eight years on, the partnership continues to grow alongside B2Tech's needs.
For an engineering leader, the appeal of an arrangement like this is reach through a single relationship. Commit Offshore can cover dedicated engineers and on-demand talent, while the wider Commit Group adds specialist technology services alongside it — without standing up a separate vendor for each. It's an approach worth considering for teams that would rather brief one partner than manage many.